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ANCHR's Artist of the Week: PACKS

If you need a little something to shake up your energy levels and get you over the mid-week slump, look no further than PACKS’ new single "Silvertongue.” The fast-paced and fuzzed-out tune premiered last week alongside the announcement of the band’s debut album Take the Cake. “Silvertongue” gave me my first taste of the Toronto-based project, but when I learned that Fire Talk Records will be putting out the album, I was not surprised at all because they’ve never steered us wrong with any of the other artists on their roster.

PACKS is led by vocalist and songwriter Madeline Link, who started this journey as a solo project but is now joined by bandmates Shane Hooper, Noah O’Neil, and Dexter Nash. While the Covid shut down might have thrown a wrench in the momentum that PACKS had gained in the Toronto live music scene, it did allow for a unique creative process behind Take the Cake.

Photo courtesy of artist

Link explains that the album is a combination of old and new, due to the fact that some of the songs came to fruition in 2019, while another group of songs were crafted while Link quarantined at her parents’ suburban home during the early days of lockdown. “Old songs from a year ago where I'm having really horrifyingly awful days at work, getting doored while biking in Toronto and flying into the middle of the street, or going on dates with guys who I'm either instantly in love with, or who end up creeping me out a bit. Those songs are more packed with that feeling of hurtling-through-time-and-space-at-breakneck-speed, manic energy. The newer songs are infused with a foggier, slower-paced disillusionment, and deal with the strangeness of a reality morphing before my eyes every day. I still try to be optimistic obviously, but these songs are really glorified coping mechanisms,” she says.

Make sure you pre-order Take the Cake on vinyl here, and mark your calendars for the May 21st digital release date. Tune into ““Silvertongue” below.